Create the code, build the popup, and reveal it at the right moment — a full no-code walkthrough.
A Shopify discount code popup shows a coupon to the right shoppers at the right moment — a welcome code for new visitors, a flash-sale offer, or a last-chance nudge before they leave. This guide walks through the full setup end to end: creating the discount in Shopify, building the popup, adding the code, and tuning timing and targeting so it converts. No theme code required, and you can do all of it on the free plan.
In short: create a discount code in Shopify → Discounts, install Pop Up Discount by MITS, build a popup and paste the code in, then choose when and where it appears. Decide whether to reveal the code directly or email-gate it to grow your list.
The code lives in Shopify itself, so it's tracked, limited, and reported like any other discount. In your Shopify admin:
WELCOME10 for 10% off — and add limits: usage caps, minimum spend, eligible products, and an expiry date.Keeping the code in Shopify means every redemption shows up in your Shopify reports, so you can measure exactly what the discount code popup earns.
If you'd like a screen-by-screen version, our how to add a discount pop up on Shopify guide covers the same steps with screenshots.
Now design the message shoppers actually see. A good discount popup is short and leads with the offer:
WELCOME10) into the popup, or set it to reveal after signup.This is the key decision, so it's worth a quick comparison.
| Approach | How it works | Best when… |
|---|---|---|
| Show the code directly | The coupon appears immediately in the popup | You want maximum redemptions and lowest friction on a sale |
| Email-gate the code | Shopper enters their email to unlock the code | You're building a marketing list alongside the discount |
| SMS or email choice | Shopper picks a channel, then gets the code | You run SMS and email follow-ups |
Most Shopify stores email-gate a welcome discount — you capture a contact and hand out the coupon, so even shoppers who don't buy today become people you can reach tomorrow.
When the discount code popup appears decides whether it converts or annoys. In the app you can control:
A safe default for a welcome offer: a 5–10 second delay, once per visitor, suppressed after signup.
Create the coupon in Shopify's Discounts section, then install Pop Up Discount by MITS, build a popup, and paste the code into it. You can reveal the code directly or unlock it after the shopper enters their email.
Email-gating grows your marketing list because shoppers give their email to unlock the code. Showing the code directly removes friction and can lift immediate redemption. Many stores test both.
Yes. Pop Up Discount by MITS has a free plan, so you can create and publish a discount code popup without any cost. Paid plans add higher limits and extra features.
Yes. You can either display a coupon code that shoppers copy and paste at checkout, or promote an automatic discount that applies in the cart without a code.